Bouclair Home to Launch Omni-Channel Commerce Experience with OrderDynamics

OrderDynamics®, Canada’s leading on-demand commerce platform provider, today announced Bouclair Home, a national retailer of home decor products and houseware accessories, will launch its ecommerce website using the OrderDynamics commerce platform. With the launch of the Bouclair.com eCommerce site, the Canadian retailer will provide improved levels of customer service and accelerate cross-channel sales growth through a new seamless Omni-Channel commerce strategy.

Bouclair, who operates 113 stores across Canada, needed a robust commerce solution to support their vision of centering operations around their customers by unifying the shopping experience across digital and physical storefronts. Bouclair selected OrderDynamics based on their impressive experience launching Omni-Channel commerce solutions for national brick and mortar retailers, in addition to the cutting edge retail order management capabilities within their cloud-based commerce platform.  According to “The Retail Order Management Imperative”, a global Omni-Channel study by Forrester Consulting commissioned by OrderDynamics in November 2013, 82% of retailers stated a retail order management system would play an important role in the execution of their Omni-Channel strategy.(1)

Bouclair’s partnership with OrderDynamics provides them with a suite of Omni-Channel retail tools, which will allow them to leverage their retail stores to support critical Omni-Channel commerce functionalities including:

• Buy online pickup in-store
• Inventory visibility across all retail channels and systems
• Return web purchases to any retail store
• A single customer profile that combines online and in-store purchase history
• Cross-channel loyalty payment options and more 

“I was impressed with OrderDynamics and their eCommerce solution. We have a big opportunity to generate incremental sales and I feel these guys can help us achieve our goal,” said Peter Goldberg, President and CEO at Bouclair.

In addition, Bouclair will be able to take advantage of the OrderDynamics retail store dashboards to support in-store pickup, leverage the integrated mobile commerce platform, and multi-language functionality to support French-Canadian customers. Upon its 2014 launch, the new Bouclair website will also include a custom blinds selector that will enable customers to customize the size of blinds.

“With 51% of retailers expected to roll out buy online pickup in-store fulfillment programs within the next two years (2) , we are excited to provide Bouclair a competitive advantage in 2014 by leveraging its national network of retail stores to offer an unmatched level of service to their customers,” said Michael Turcsanyi, President at OrderDynamics. “It’s inspiring to see Bouclair’s commitment to Omni-Channel commerce and we look forward to helping them deliver a world class cross-channel shopping experience.”

About Bouclair Home
Bouclair Home is a national retail chain that offers coordinated and contemporary fashion for the home.  Our designers travel the world searching out the latest trends in style, colours and design. Bouclair Home is a lifestyle brand which brings exclusive fashion to the mass consumer at a value price. Bouclair Home is focused on Home, Fashion and Value.


1, 2 “The Retail Order Management Imperative”, Forrester Consulting, commissioned by OrderDynamics, November 2013

  

OrderDynamics and Forrester Research to Host First State of Omni-Channel Retailing in Canada Event

JANUARY 14, 2014, TORONTO, ON – OrderDynamics™, Canada’s leading On-Demand eCommerce Platform and Retail Order Management System, in association with the Retail Council of Canada and Canada Post, today announced the first in a series of eCommerce and retail-focused evening events, entitled The State of Omni-Channel Retailing in Canada, to take place Tuesday, February 4 in Toronto. The event will feature a Keynote presentation from Forrester Research Principal Analyst Peter Sheldon.

In 2013, OrderDynamics commissioned a global study with Forrester Research which identified the top Omni-Channel challenges and priorities of 337 retailers, including many of Canada’s most prominent and innovative retailers. The report, The Retail Order Management Imperative, revealed the key role Order Management Systems play in enabling and accelerating cross-channel revenue growth. As part of The State of Omni-Channel Retailing in Canada evening event, OrderDynamics along with Forrester Research Principal Analyst, Peter Sheldon, will explore what it means to be a best-in-class Omni-Channel retailer, how retailers can meet customers Omni-Channel expectations, and why in investing in Omni-Channel technology and operations is an imperative, not an option.

During the presentation on this ground-breaking research and first-of-its-kind event, attendees can expect to learn:

• Key Omni-Channel retail trends in 2014 
• Which Canadian retailers are really catering to the needs of the Omni-Channel consumer
• Top expectations and shopping trends of Canadian consumers
• How technology will play a key role in delivering Omni-Channel excellence
• Why the time is now to invest in an Omni-Channel strategy

“Omni-Channel retailing has paved the way for retailers to further connect with their customers while accelerating growth through cross-channel strategies and tactics, but has also created additional complexities and challenged traditional operations. We’re excited to share our experience and leverage the expertise of Forrester Research to help retailers in Canada create best-in-class Omni-Channel experiences,” said Michael Turcsanyi, President at OrderDynamics.

OrderDynamics invites retailers, merchants and strategists alike to attend this exciting event and gain great insight into essential information that affect the current and future retail landscape in Canada. All attendees will receive a complimentary copy of The Retail Order Management Imperative whitepaper, complimentary drinks and more.

Event Information:

The State of Omni-Channel Retailing in Canada
Date: Tuesday, February 4, 2014
Where: The Stirling Room - 16 Trinity St, Toronto
Time: 6:00-9pm
Cost: Free attendance for retailers and online merchants.

For more information and to register, visit www.orderdynamics.com/OmniSummit. Space is limited.